You’ve seen it before, and chances are, you’ve most likely opened many products that were protected by blister packages in your lifetime. But for something that’s so widely used, not too many people are aware of even the term blister packaging, what is blister packaging, and why so many different products are kept in it.
In this article, we’re going to go over some of the basics of blister packaging, explain the many benefits that blister packages have over their counterparts, and dive into why blister packaging might be the right solution for your packaging needs. So stick around and learn why blister packaging is one of the most common types of packing solutions in the world.
What Is Blister Packaging?
Blister packaging, otherwise known as blister packages, features a thermoformed plastic cavity and pliable lid that is manufactured from pre-formed packaging materials. This plastic cavity is then secured onto a backing, sometimes called blister cards, that allows companies to print graphics, include product details & specifications, and use attractive colors and designs to catch the eyes of customers who are scanning the shelves of a store.
blister packages first popped up in the 1960s for the use of the pharmaceutical industry so that they could deliver single doses of medicine to consumers. blister packages allowed the medicine to be kept safe during transportation and shelving, and in general, kept the medication sterile when handled during the product’s journey to the customers.
There are multiple different types of blister packages, depending on the application. You will find blister packages used for pharmaceutical applications, such as pills, tablets, capsules, lozenges, etc. You’ll also see blister packages for toys, tools, and electronics.
Benefits Of Blister Packaging
There are many benefits that blister packages hold over other forms of packaging. These include, but are not limited to:
Affordable
The amount that companies save on packaging costs is one of the largest reasons why so many have adopted the use of blister packages for their packaging solution. The low cost can be achieved because materials RPET (recycled polyethylene terephthalate) is used to make blister packages.
Not only is it cheap, but RPET is also 100% sustainable in the sense that it’s recycled from plastics that have already been created. Meaning that this is also a highly environmentally friendly packaging option too and a benefit for those companies concerned about reducing their carbon footprint.
Freshness
One major reason why you see so many foods and snacks in your grocery store that are blister packaged are due to the increased level of freshness that this solution offers to companies. blister packages offer the ability to make the product completed sealed off from air, water, and other contaminants that the product might come across.
Perfect Dosage
When it is vital that your consumer intakes the correct dosage of medicine, supplement, or ingredient, blister packages then become an essential rather than a nice-to-have. By separating dosages, your company is further protecting your consumers from accidental mishaps by making it easier to take the correct amount of medicine.
Customization
Another great benefit that blister packaging offers to companies is the ability to customize the shape of the packaging to meet the physical needs of any product due to the thermoforming process that blister packages undertake.
This means that no matter how unique your product is, blister packages can ensure a snug fit that is safe for transporting any product.
Visibile Product Display
If you hired a painter to paint your house, wouldn’t it be nice if you could actually see the final product they promise before you pay them? That’s exactly what blister packages do for your customers. They get to see the product while it’s still in the packaging, ensuring that they purchase exactly what they want while also reducing the number of returns you receive.
Advertising
Generally, blister packages come with a form of backing, and this backing can come in any shape, size, and material that you desire. This backing is the perfect place to advertise your brand, the specifications of the product, and any safety or hazards you need to mention.
It also allows you to fill the area with graphics that are both descriptive and eye-catching, thus granting you more sales when seated next to the shelf with your competitors.
Theft, Secure, & Tamper Resistant
Because of the “bubble” that blister packages create around your product, you can be reassured that your product will reach its destination unharmed. Not only that, but because the bubble is air sealed and secured to the backing, any form of tampering is obvious and will be found out by the store’s security measures.
Also, due to the backing, the product is generally harder for thieves to hide on their person or within their belongings.
What Types Of Products Is Blister Packaging Good For?
blister packages are great for anything that needs to be separated, shipped safely, displayed beautifully, and shown to the customer before purchase. This includes, but is not limited to:
- Batteries
- Cosmetics
- Toothbrushes
- Flashlights
- Tools
- Hardware
- Pharmaceuticals
- Health Supplements & Vitamins
- Cleaning Supplies
- Electronics
- Beauty Products
- Automotive Goods
- Pens
- Soccer Balls
- Action Figures
- And many, many more.
Final Thoughts On Blister Packaging
As we’ve discussed above, blister packages are a reliable, affordable, and quality form of modern-day packaging solution. Blister packaging not only allows you to safely deliver your product safely and in the same mint condition that it was created in from your packaging facility, but blister packages also display your product nicely for your customers to enjoy and have been shown to increase consumer trust when purchasing a product that they can actually see.
If you’d like to read more about blister packaging, check out the Wikipedia page here to learn more!
If you’re interested in having your product or products packaged in blister packages, contact us today so you can start showcasing your product the way it’s meant to be shown.
Since 1961, when we founded Andex in Escanaba, MI, we have proudly served clients nationwide. Our company is a custom blister packaging supplier, focused on providing professional and reliable blister packaging solutions to our clients. In addition, we also provide clamshell packaging, stock clamshells, stock blisters, and thermoformed trays.